Joe Ledbetter's Magnus Maximus Trailer

Joe Ledbetter contacted me a couple months ago about animating a short trailer for an upcoming solo show he is having at the Corey Helford Gallery, and as a huge fan of Joe's work, I was more than happy to dig in for this one. Thanks, Joe, for the opportunity and hope we can work together again. Everyone in LA, definitely don't miss this show opening on June 4!!


Fake Fast Food

Almost exactly a year ago at Animal, we shot a commercial for a local chain restaurant. The goal for this particular campaign was to make this restaurant seem as though the food there is better than your average fast food restaurant. In the spots, the people are eating the typical fast food burger, fries and soft drink, but we could not put an exact brand name on the foods, although they did use fries and burgers from a joint with the initials McD. Anyway, we created a fake name that would provide the audience with a placeholder for a fast food joint, and after coming up with many different options, Moo Moo's Quickies was settled upon. I was asked to create a faux logo for Moo Moo's Quickies, and above are the options I provided. The image below is the logo we settled on, which was a mix of the favorites provided above. Dig!